Who We Are

The Steckling brothers were trained to create, improve and innovate. Growing up in the Steckling house meant weekends spent doing maintenance and repairs on one of their Father’s side-hustle businesses. While their soccer and baseball skills were neglected, these 2nd generation entrepreneurs learned how to build and repair everything from appliances to software. This real-life training started at a young age and evolved into a desire to deliver better products and experiences as they expanded into businesses of their own.

Why We Do It

The giant companies that dominate the health and personal care space often fail at creating the products you want. With distribution focused on selling to big retailers, these companies often have to cut costs from their products to meet price points for mass markets while leaving margins for retailers. This result is a low-cost product at even lower quality. Our direct to consumer focus allows us to put more back into the product. Better components, better design and better service mean a better experience.

[Components] + [Design] + [Service]

Where we started

We founded Brio Product Group to create fantastic tools that promote the health and beauty of our customers. Brio started in 2014 with the idea of creating a better sonic toothbrush. I have been an electric toothbrush user for years and have owned several different brands. Sonic brushes are so much more effective, I had a hard time understanding why everyone wasn’t using them. We launched the SmartClean after hearing about the hurdles that keep people from switching to sonic brushes. We made a reasonably priced-full featured sonic brush with extremely long battery life, lower cost brush head options and the first ever subscription service for replacement heads. We want everything we make to exceed your expatiations. As we have grown, we continue to look for ways to improve the products you use every day to help you look and feel your best.

We are here to help

As consumers, our team understands how frustrating it can be when you have a question or problem with a product and can’t get an answer from the manufacturer. We make it our business to respond quickly and provide real solutions to our customers’ questions. Please feel free to reach out at any time. service@brio4life.com

248 268 6530

Eric Steckling

CEO

Jason Vazzano

MANAGING DIRECTOR

Kurt Steckling

MANAGING DIRECTOR

Karl Steckling

CTO

Boris Crowther

DESIGN LEAD

Torrie May

DIRECTOR OF CUSTOMER RELATIONS